Digital Marketing Articles

Digital marketing is an ever changing and complex area of marketing. Learning digital marketing will pay dividends in helping you generate more leads, boost sales, and help you avoid costly mistakes.

If you have questions about topics we cover or need some assistance with your digital marketing please contact us or schedule a 45 minute free consulting session.

Small Businesses Lack Website Security Knowledge

Small Businesses Lack Website Security Knowledge

Web sites all over the world are hacked daily. It is a fact of life. Web site security is something every business of every size should pay attention to. There are plenty of steps you can take to make sure you are not a victim. The first step is simply to recognize YOU can be a victim and that your business is vulnerable. Saying it will never happen to your little business is not an effective defense.

Use a Polymath Web Designer

Use a Polymath Web Designer

According to Wikipedia a polymath is a person whose expertise spans a significant number of different subject areas, known to draw on complex bodies of knowledge to solve specific problems. Many consider Leonardo da Vinci a polymath of the Renaissance era. Others may know the concept by another common term “Renaissance man”.

How to Avoid Deceptive Online Marketing

How to Avoid Deceptive Online Marketing

Scams on the web are nothing new. Between phishing, hackers, malware, etc. roaming around on the Internet can be hazardous duty. With many of these threats a good anti-virus software, updated software, and some common sense, for example will help you avoid a lot of problems. Deceptive online marketing is a different matter.

Digital Marketing Services and Hollywood

Digital Marketing Services and Hollywood

When you are hiring a digital marketing services company finding one that uses the Hollywood model should be your goal. The traditional agency model for marketing firms goes all the way back to the era of the hit TV show Mad Men. It is composed of a traditional office with several employees and a variety of directors. It is an outdated business model with a huge amount of baggage that will cost you a lot of extra money.

WordPress Security for Your Website

WordPress Security for Your Website

Securing a WordPress site and making it difficult for hackers and bots to get access does require some planning and plugins to assist in the job but isn’t that difficult. Security isn’t binary in the sense that you have or don’t have it. The best way to think of website security is in layers. The more layers of security you apply the harder target you make.

Schedule a Free 45-Minute
No Obligation Consultation